 |
|
 |
Get Social with Your Audience
Reach Consumers in the Social Media Inbox
Datran Media and JupiterResearch teamed up to discuss successfully reaching the social media inbox.
"Datran Media's Inventory Management solution and its auction-style marketplace provides our business lines with the opportunity to monitor sold and available inbox ad inventory and funnel any unsold units into the marketplace. It's a tremendous efficiency and revenue generation value-add."
"Not only has StormPost helped us build a robust email offering, it has also increased the efficiency of our programs and, most importantly, provided value to both Boston.com members and advertisers alike."
"Datran Media's StormPost resulted in tens of thousands of TrackPass Scanner free trials and a 72% increase in pre and post-race subscriptions -- the highest conversion rate of any other TrackPass Scanner direct marketing campaign."
September 18-19, 2008
New York, NY
Datran Media's very own Dave Hendricks will be discussing the future of email marketing.
